Watch Rosina Webb of Energise speaking on the crucial topic of brand building.
Rosina was invited to speak at the SparkLab event on Building Your Brand, in conjunction with Simon Pound from Vend.
Have a look at this short video, then if you would like a free marketing health check from Rosina, let us know and we’ll be in touch.
The presentation centered around understanding and appreciating your brand – and then building and growing it.
After the presentation, Rosina and Simon were asked to answer three key questions:
- How do you describe a brand?
- What should a brand stand for?
- What do we do with the brand once established?