The top digital marketing trends for 2023 that really make a difference post thumbnail

The top digital marketing trends for 2023 that really make a difference

The top digital marketing trends for 2023 that really make a difference The Energise team have been beavering away over the new year to discover what are the upcoming
Is your employer brand helping or hindering your recruitment? post thumbnail

Is your employer brand helping or hindering your recruitment?

I’ve written a lot in the past about how businesses need a strong employer (internal) brand to stand out from the competition and become a success. This rings true
B2B vs B2C Marketing: The 3 differences you need to know post thumbnail

B2B vs B2C Marketing: The 3 differences you need to know

Most people are familiar with B2B and B2C, but to recap these two different business types, B2B stands for business-to-business and B2C is business-to-consumer. Simply put, a B2B business
How do B2B companies stand out in a crowded marketplace? post thumbnail

How do B2B companies stand out in a crowded marketplace?

Standing out in a crowded, competitive marketplace can be tricky for B2B companies. With the rate at which digital marketing is constantly shifting and evolving, it’s generally not enough
From Fluff to Fundamentals: the 3 Digital Marketing Basics post thumbnail

From Fluff to Fundamentals: the 3 Digital Marketing Basics

As digital marketing grows from strength to strength, so too should your presence and brand online. With so much information out there, in can feel overwhelming or confusing with
Three Pragmatic Ways to Build a Digital Reputation Online post thumbnail

Three Pragmatic Ways to Build a Digital Reputation Online

Building a strong digital presence and reputation is important. It can connect your business with a wider target audience and provide you with the foundation for increased business growth.
Content is king, but it isn’t everything post thumbnail

Content is king, but it isn’t everything

“Content is king” is a saying that is synonymous with marketing, especially in the digital world. Keeping your blog, social media and website regularly updated with content becomes the
The Modern Marketing Funnel: Consideration & Discovery post thumbnail

The Modern Marketing Funnel: Consideration & Discovery

Part two of our three-part series on the digital marketing funnel brings us right into the middle, which is apt for MOFU. You may have already guessed what MOFU